Identity Resources

UC Berkeley Style

Editorial Style

The Berkeley Editorial Style Guide was created to promote clarity and consistency in University publications and correspondence. Click here to download the guide as an Acrobat PDF (1.1 MB).

Design Style

The purpose of the Berkeley Style Manual is to provide guidelines that help support a consistent and cohesive visual identity within Berkeley’s decentralized environment. You may view the guide online by clicking here, or use this link to download an Acrobat PDF of the guide (10.1 MB).

To download files to your hard drive:
Mac OS users
— Control-click the link and choose “Save link as…” or “Download link as…”; choose a location to save the file; when the download is complete the file should de-archive with StuffIt Expander.
Windows users — Right-click on the link and choose “Save link as…” or “Download link as…”; choose a location to save the file; when the download is complete the file must be de-archived with a Zip-compression utility (WinZip or similar)

You will need Adobe Acrobat Reader to view PDF files.

UC Seal